Game Arena
Game Arena is a web-based gaming platform designed to deliver an engaging experience for players, alongside an intuitive admin dashboard to streamline management tasks for platform administrators. As the lead UI/UX designer, I was responsible for creating seamless, user-friendly designs for both the player-facing website and the admin dashboard interface.
01
Project Goal
The goal was twofold:
For the website, the aim was to design a dynamic and engaging interface where users could easily discover games, track their progress, and interact with the gaming community.
For the admin dashboard, the goal was to create an intuitive, data-driven interface that simplified administrative tasks like managing users, monitoring platform performance, and updating game content.
02
Design Process:
Research & Discovery:
I conducted user interviews and gathered insights from both players and admins to understand pain points and feature requirements. Competitive analysis of similar gaming platforms helped identify areas for improvement and innovation.
Wireframing & Prototyping:
Initially, I created wireframes to map out the information architecture and user flows for both the website and dashboard. Once approved, I developed high-fidelity prototypes in Figma, focusing on interaction design and visual hierarchy.Usability Testing & Iteration:
I ran usability testing with both players and administrators, gathering feedback on navigation, content discoverability, and dashboard features. Based on these insights, I iterated on the designs to improve overall ease of use and ensure both user and admin tasks were completed intuitively.Collaboration & Development:
Worked closely with the development team to ensure my designs were technically feasible and aligned with the platform’s requirements. Regular check-ins and design handoffs made sure the designs stayed consistent across the entire project lifecycle.
03
Design Solution
Website: Designed a visually rich and responsive homepage with easy-to-navigate sections like game categories, user profiles, and community features. Key actions, such as game search and registration, were simplified with clear call-to-action buttons. I prioritized a smooth mobile experience to ensure accessibility across all devices.
Admin Dashboard: The dashboard was designed with a clean, modular layout, featuring data-driven components like activity reports, user analytics, and content management tools. I focused on making admin tasks like content updates, user management, and performance tracking more intuitive by integrating filters, real-time notifications, and quick action buttons.
04
Result
The redesign of both the website and admin dashboard led to a 25% increase in user engagement and a 35% reduction in the time needed for admins to manage platform activities. Player satisfaction improved, as evidenced by feedback on improved navigation and ease of use. Admin feedback also highlighted the simplified workflow and enhanced data visualization features, resulting in better platform management.